BSMW Ltd t/a LiQuid, is a company registered in England and Wales with company number 08116148
Company Name: BSMW Ltd, trading as LiQuid
Company Registration Number: 08116148
Company VAT Number: 141 5224 50
Company Trading Address:
Bredbury Park Industrial Estate
You can contact us via email or telephone:
Telephone - +44161 537 4790 (Open 8am - 4pm Monday to Friday)
Email Address - firstname.lastname@example.org
We are based in Stockport, just south of Manchester.
Euro E-liquid is a high quality e-liquid designed for all electronic cigarettes, manufactured in the UK.
Euro E-liquid is designed for use by existing adult smokers or vapers over the age of 18 years old.
All of our e-liquids are produced in our own ISO Class 7 cleanroom facility and are made from only the best ingredients including:
High Quality UK Flavourings
EP/USP Propylene Glycol (PG)
Vegetable Glycerin (VG)
High Quality EP/USP Pharmaceutical Grade Nicotine
Each nicotine strength contains a different ratio of PG to VG. Please see the list below
18mg Strength = 60% PG / 40% VG
12mg Strength = 50% PG / 50% VG
6mg Strength = 45% PG / 55% VG
0mg Strength = 40% PG / 60% VG
Our liquid is individually batch tested in an independent laboratory to ensure that the nicotine content is correct and that all the ingredients are pure.
Euro E-liquid does not contain oil based flavours or artificial colours.
All the flavourings are manufactured to order in the UK by our UK flavour manufacturer who operates to the highest standards and has BRC accreditation at grade 'A' level. All flavourings and ingredients are critically assessed for quality & consistency. The materials and flavourings supplied have been specially selected for the best taste and quality possible, and are considered to be the best products currently available in the market place. As a responsible manufacturer, we do not add any diacetyl or 2,3-pentanedione to e-cig flavours. We are unable to give individual ingredient information, as such information is both proprietary and is protected as trade secret.
The steeping of e-liquids is a process used to blend the flavourings together with the e-liquid base (PG/VG etc), a bit like a teabag in water. Steeping matures the flavour and in some cases the colour of the liquid. The steeping process give the flavours a chance to develop and blend together. For example, our Cherry Menthol is made up of 3 different flavours. If you were to vape the Cherry Menthol straight after it was mixed you might not be able to pick much cherry taste. Through a process of agitation and introducing clean air it gives the flavours time to mature, become stronger and better balanced.
We try our best to steep all of our e-liquids for around 7-10 days before they are bottled and sold, so there should be no need to steep unless you want to.
We sell all our liquids in 10ml bottles. This is so we can provide our e-liquid at the best price, and to make sure that we conform to future Government regulations.
Our e-liquids are available in 50/50 and HVG - 18mg (1.8%) 12mg (1.2%), 6mg (0.6%) and 3mg (0.3%) nicotine strengths, as well as a range of nicotine free liquids.
We are able to sell Euro E-liquid so cheap for a few reasons:
- We produce our own liquids here in the UK, meaning that we do not need to pay for any expensive shipping costs and import duty.
- We produce our liquids in bulk, we make thousands of bottles at once on our brand new automated production line. We have the capacity to produce upto 5,000 bottles an hour.
- We work hard to source the best ingredients at the best prices, meaning that we can pass our savings on to our customers.
- We don't spend loads of money on advertising, we rely on the quality of the liquid and word of mouth. A full national advertising campaign can cost 100's of thousands of pounds. We believe that our products sell themselves.
Standard Range - Each nicotine strength contains a different ratio of PG to VG. Please see the list below
18mg Strength = 60% PG / 40% VG
12mg Strength = 50% PG / 50% VG
6mg Strength = 45% PG / 55% VG
3mg Strength = 40% PG / 60% VG
0mg Strength = 40% PG / 60% VG
Cloud Range - High VG
6mg Strength = 20% PG / 80% VG
3mg Strength = 20% PG / 80% VG
0mg Strength = 20% PG / 80% VG
Euro E-liquid has a best before date of 24 months from the day it was produced.
You will find a best before date just under the batch number on the bottle of Euro E-liquid.
Our bottles are slightly different to anything we have seen on the market. Our caps are both tamper-evident and child-proof so when opening - Please push down firmly and twist anti-clockwise to break the seal.
We find that the best way to open the bottle is to push and twist the bottle while holding the cap and not the other way around.
We don't use ANY flavoring that contain Diacetyl, Acetyl Propionyl or Acetoin.
We don't use dyes or colorings besides what are present in the base flavours. These serve no purpose other than marketing.
We don't use oil based flavourings - all of our flavourings are suspended in PG.
Unfortunately not, we only produce 10ml bottles.
You must be 18 years or older to purchase Euro E-liquid products, you will also need to have a valid debit/credit card or PayPal account.
Select the product you want, select which strength you would like. Next click the add to cart button and follow the simple checkout process to the end making sure you fill in as many details as possible.
After the order is placed we will dispatch your order within 24 hours (Excluding Saturdays, Sundays and bank holidays). You can expect to receive your item typically in 1-3 working days.
If you are a returning customer, your online ordering is easier. Just login to your account, select the e-liquid you wish to order and click the checkout button.
(If you do not remember your user name or password, you can use the "Forgotten Your Password" link to obtain this.)
Royal Mail International Tracked (£8.50) - Delivered within 2 - 14 working days (Signature required) - This service is tracked and insured up to the value of £50.
***Arrival times shown as a guideline only. If you do not receive your order within the time frame stated please contact us so we can look into it for you.***
Royal Mail International Tracked (£8.50) - Delivered within 2 - 14 working days.
Arrival times shown as a guideline only. If you do not receive your order within the time frame stated please contact us so we can look in to it for you. Once we have dispatched an item it is in the hands of our couriers, this means we have to adhere to their policies and procedures.
Items are not considered to be lost in transit until 15 days after the dispatch date. Once the 15 day has passed we will either refund or replace the lost item. You may be required to complete a claims form so we can be reimbursed for the cost of the item from the Courier.
We cannot except any responsibility for incorrectly entered addresses or if our Couriers are unable to deliver to your address and any other situations beyond our control.
This is normal. As e-liquid ages, it can get darker. This happens due to oxidation, this oxidation has very little effect on the way the liquid tastes or the amount of vapor it produces.
If your e-liquid has gone a very dark colour and starts to taste different, it could be that you need to replace your atomiser. Over time the wicks in the atomiser will start to burn, once it gets to a certain point it will start to affect the e-liquid.
Unwanted goods can be returned at your own expense, unused and in their original condition, with the tamper proof seal unbroken within 14 days for a full refund.
If you have an issue with any e-liquid please contact us using the details below:
Please contact us at email@example.com or call us +44 161 8046 975
WHAT IS COVERED BY OUR WARRANTY
All new devices come with a warranty against fault. This means that if your device or accessory stops working properly during the applicable warranty period we will replace free of charge.
The applicable warranty periods are as follows:
• Vape Kits: all kits are supplied with a 2 month warranty.
• E-liquids: Unfortunately, we are not able to provide a warranty on e-liquid items due to the nature of the product.
We will do our best to dispatched any orders received before 2pm Monday to Friday on the same day. Any order received after 2pm will be dispatched the following working day (this includes next day services). Any orders received on a weekend will be dispatched on the following Monday (excluding Bank Holidays).
PayPal is the only payment option on launch.
Debit and Credit Cards (Visa, Mastercard, Switch Maestro, Solo) will follow shortly
As from the 1st October 2015 Under the Children and Families act 2014 you have to be over the age of 18 years old to purchase e-liquid and electronic cigarettes.
This new regulation means that companies selling e-liquid need to be able to prove that their customers are over the age of 18. There are a couple of ways to check someone's age. First is by asking customers to upload photo identification via email etc. This method is used by a wide range of industries such as gambling websites. These sites also use Age Verification companies to perform automatic checks the same as we do.
We perform the check only once when you create an account, via a company called GBG to validate your age. They check information from various sources, such as the electoral roll register, birth index data, GB driving licences and credit activity data.
Our check leaves what is called “a soft footprint” meaning that nobody other than yourself will be able to see the check. The check only leaves a soft footprint so that you know that the check has been performed. These checks are quite common for ID checks and you also get them when you apply for insurance cover etc. This check is not a credit-application search (Hard Footprint) so it does not affect your credit score.
f you have failed the age check and you are over the age of 18, you need to make sure that the information in your Euro E-liquid account is correct.
1. Billing Address
You need to make sure that the billing address in your account is where you where you receive your bank statements or where you are registered on the electoral roll register, if you are not registered then please enter where your card/bank account is registered to. DO NOT use your place of work/delivery address if different to where you are registered.
2. Full Name
You need to enter your FULL name as it appears on your passport/bills/driving licence etc. For example Jonathan Smith-Jones instead of Jonny Jones or Rebecca instead of Becky.
3. Date Of Birth
You will be required to enter your date of birth before you can checkout. Without the correct information we will not be able to verify your age and you will not be able to make a purchase.
Once the information is correct then you can try and place your order again.
If you still cannot place an order please contact us on - +44 161 8046 975 or email us at firstname.lastname@example.org
We collect your personal data in a number of ways:
Details of your interactions with us through contact centres, online or by using one of our apps.
For example, we collect notes from our conversations with you, details of any complaints or comments you make, details of purchases you made, items added to your basket and how and when you contact us.
Your social media username, if you interact with us through those channels, to help us respond to your comments, questions or feedback.
We want to give you the best possible customer experience.
By collecting various bits of information we are able to offer promotions and products that are most likely to interest you.
The data privacy law allows this as part of our legitimate interest in understanding our customers and providing the highest levels of service.
If you choose not to share your personal data with us, or refuse certain contact permissions, we might not be able to provide some services you’ve asked for. For example, if you’ve asked us to let you know when an item comes back into stock, we can’t do that if you’ve withdrawn your general consent to hear from us.
Here’s how we’ll use your personal data and why:
To process any orders that you make by using our websites or apps. If we don’t collect your personal data during checkout, we won’t be able to process your order and comply with our legal obligations.
For example, your details may need to be passed to a third party to supply or deliver the product or service that you ordered, and we may keep your details for a reasonable period afterwards in order to fulfil any contractual obligations such as refunds, guarantees and so on.
To respond to your queries, refund requests and complaints. Handling the information you sent enables us to respond. We may also keep a record of these to inform any future communication with us and to demonstrate how we communicated with you throughout. We do this on the basis of our contractual obligations to you, our legal obligations and our legitimate interests in providing you with the best service and understanding how we can improve our service based on your experience.
To protect our business and your account from fraud and other illegal activities. This includes using your personal data to maintain, update and safeguard your account. We’ll also monitor your browsing activity with us to quickly identify and resolve any problems and protect the integrity of our websites. We’ll do all of this as part of our legitimate interest.
For example, by checking your password when you login and using automated monitoring of IP addresses to identify possible fraudulent log-ins from unexpected locations.
To process payments and to prevent fraudulent transactions. We do this on the basis of our legitimate business interests. This also helps to protect our customers from fraud.
If we discover any criminal activity or alleged criminal activity through our use of CCTV, fraud monitoring and suspicious transaction monitoring, we will process this data for the purposes of preventing or detecting unlawful acts. We aim is to protect the individuals we interact with from criminal activities.
With your consent, we will use your personal data, preferences and details of your transactions to keep you informed by email and web about relevant products and services including tailored special offers, discounts, promotions, events, competitions and so on.
Of course, you are free to opt out of hearing from us by any of these channels at any time.
To send you communications required by law or which are necessary to inform you about our changes to the services we provide you. For example, updates to this Privacy Notice, product recall notices, and legally required information relating to your orders. These service messages will not include any promotional content and do not require prior consent when sent by email or text message. If we do not use your personal data for these purposes, we would be unable to comply with our legal obligations.
For example, we might display a list of items you’ve recently looked at, or offer you recommendations based on your purchase history and any other data you’ve shared with us.
To administer any of our prize draws or competitions which you enter, based on your consent given at the time of entering.
To develop, test and improve the systems, services and products we provide to you. We’ll do this on the basis of our legitimate business interests.
For example, we’ll record your browser’s Session ID to help us understand more when you leave us online feedback about any problems you’re having
To comply with our contractual or legal obligations to share data with law enforcement.
For example, when a court order is submitted to share data with law enforcement agencies or a court of law.
We know how much data security matters to all our customers. We will treat your data with the utmost care and take all appropriate steps to protect it.
We secure access to all transactional areas of our websites and apps using ‘https’ technology.
Access to your personal data is password-protected, and sensitive data such as payment card information) is secured and tokenised to ensure it is protected.
We regularly monitor our system for possible vulnerabilities and attacks, and we carry out penetration testing to identify ways to further strengthen security.
We will only keep your personal data for as long as is necessary for the purpose for which it was collected.
At the end of that retention period, your data will either be deleted completely or anonymised, for example by aggregation with other data so that it can be used in a non-identifiable way for statistical analysis and business planning.
We may sometimes share your personal data with trusted third parties.
We provide only the information they need to perform their specific services.
They may only use your data for the exact purposes we specify in our contract with them.
We work closely with them to ensure that your privacy is respected and protected at all times.
If we stop using their services, any of your data held by them will either be deleted or rendered anonymous.
Examples of the kind of third parties we work with are:
IT companies who support our website and other business systems.
Operational companies such as delivery couriers.
Direct marketing companies who help us manage our electronic communications with you.
Data insight companies to ensure your details are up to date and accurate.
For fraud management, we may share information about fraudulent or potentially fraudulent activity in our premises or systems. This may include sharing data about individuals with law enforcement bodies.
We may also be required to disclose your personal data to the police or other enforcement, regulatory or Government body, in your country of origin or elsewhere, upon a valid request to do so. These requests are assessed on a case-by-case basis and take the privacy of our customers into consideration.
To help personalise your journey through Partnership websites we currently use the following companies, who will process your personal data as part of their contracts with us:
There are several ways you can stop direct marketing communications from us:
Click the ‘unsubscribe’ link in any email communication that we send you.
If you have an account, log in into your LiQuid account, visit the ‘My Account’ area and change your preferences.
Write to Head of Digital, BSMW Ltd, Unit 5-6, Castlehill, Horsfield Way, Bredbury Park Industrial Estate, Stockport, SK6 2SU
Please note that you may continue to receive communications for a short period after changing your preferences while our systems are fully updated
You have the right to request:
You have the right to request a copy of any information about you that the Partnership holds at any time, and also to have that information corrected if it is inaccurate. To ask for your information, please contact Data Protection Officer, BSMW Ltd, Unit 5-6 Castlehill, Horsfield Way, Bredbury, Stockport, SK6 2SU. To ask for your information to be amended, please update your online account, or contact our Customer Services team.
If we choose not to action your request we will explain to you the reasons for our refusal.
Your right to withdraw consent
Whenever you have given us your consent to use your personal data, you have the right to change your mind at any time and withdraw that consent.
Where we rely on our legitimate interest
In cases where we are processing your personal data on the basis of our legitimate interest, you can ask us to stop for reasons connected to your individual situation. We must then do so unless we believe we have a legitimate overriding reason to continue processing your personal data.
You have the right to stop the use of your personal data for direct marketing activity through all channels, or selected channels. We must always comply with your request.
Checking your identity
To protect the confidentiality of your information, we will ask you to verify your identity before proceeding with any request you make under this Privacy Notice. If you have authorised a third party to submit a request on your behalf, we will ask them to prove they have your permission to act.
If you feel that your data has not been handled correctly, or you are unhappy with our response to any requests you have made to us regarding the use of your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office.